Opportunities
Sales
- Use as a short term retailing platform
- Designer/sales agent sales
- Can be used for promotional tie-in sales/giveaways
- Seasonal, event specific and trend based sales
Marketing
- High exposure
- Guerrilla
- Experiential
- Quiz/competition based activities
- Product launches
- Start-up business exposure
- Wholesale exposure to retailers
Public relations
- Promote corporate image / strategy
- Promote social responsibilty initiatives
- Promote environmental responsibility initiatives
- Press conferences in retail environments
- Product/service launches
- Increase/challenge public awareness of the brand
Training
- Convenient locations to train from
- Realistic training environments
- Ideal for quick roll-out training needs
- Technology clinics
Recruitment
- Regional bases
- High recruitment exposure through prime locations
- Road show format available as an option
- Evening recruitment events
- Localised recruitment for large scale projects e.g. Olympics, venues, supermarkets
Product testing
- Market research
- Nationwide testing
- Assess demographics/market suitability/viability
Customer service
- 'Try before you buy' concept
- Seasonal returns base
- Key client/customer entertainment
- Networking events
- Increased accesibilty during busy periods